Eric & Breann Shook, Owners & Founders of Grandma Lucy's, have been crafting freeze-dried pet food and treats since 1999. It all started with their English Cocker Spaniel, Lucy. She was a picky eater and refused to eat what was given to her at that time. With Breann's love for her dog and her entrepreneurial spirit, she set off on a mission to create an all-natural approach to dog food. Now over 20 years later, Breann and Eric have provided Grandma Lucy's freeze-dried recipes to millions of animals across the country.

When the dynamic duo were not out selling treats and meeting fellow pet lovers, they were in the company's kitchen rolling meatballs by hand, baking, freeze-drying and packaging. They could barely keep up with production all while going to college! It was a lot but they wouldn't change a minute of it. 

The next decade would bring many changes and innovations to the pet food industry, with Grandma Lucy’s becoming a forerunner in the home-prepared pet food category. Our continued focus on high-quality, wholesome products would gain the respect of pet parents and tail-wagging reviews from the pets. Distribution would swell from several hundred localized stores to several thousand stores throughout the US and Canada. 

Eric and Breann always enjoyed including their children in as much of Grandma Lucy’s as they could. When their first child was born, they had a nursery in the office! They would attend local community events with them when they were little and have been known to pop in at a trade show or two over the years!  

Pureformance was created for a much-needed diet that supports, not only energetic dogs but also diabetic dogs. It has a low glycemic index and releases energy into the body slowly to help maintain a consistent energy level. Finding solutions is what we do!

Breann won the 2016 Pet Age's Women of Influence award! The Women of Influence program honors and generates recognition of the achievements and positive contributions of women in the booming pet product field. We are honored to receive this award celebrating Breann and her efforts!

Again, listening to our customers, we found out they were looking for a high-protein diet that was family-friendly. Moxie is a wonderful alternative for families who would like the benefits of feeding raw food without actually doing so. Those with newborns in the house who are careful about raw meat coming in contact with the baby when the dog licks them after eating, or those with service animals in immunocompromised households can really benefit from this product. Others will just love it because it’s delicious! 

Eric Shook celebrates over 20 years in the pet industry and wins the Pet Age Icon Award! This annual award honors those pet professionals with long-term passion and success within the pet food community.

The human-animal bond is strong and improves people and their animal's quality of life. This important bond led Breann, their daughter Alex, and two other amazing pet lovers to create the non-profit, Locks4Paws. They have opened pet food banks filled with Grandma Lucy's food across the USA!